{"id":393,"date":"2016-01-27T13:26:39","date_gmt":"2016-01-27T20:26:39","guid":{"rendered":"http:\/\/dshsolutions.com\/wordpress\/?p=393"},"modified":"2016-01-27T13:26:39","modified_gmt":"2016-01-27T20:26:39","slug":"twitter-has-stopped-showing-ads-to-some-of-its-most-valuable-users-by-peter-kafka","status":"publish","type":"post","link":"https:\/\/dshsolutions.com\/wordpress\/twitter-has-stopped-showing-ads-to-some-of-its-most-valuable-users-by-peter-kafka\/","title":{"rendered":"Twitter Has Stopped Showing Ads to Some of Its Most Valuable Users | By Peter Kafka"},"content":{"rendered":"

Twitter Has Stopped Showing Ads to Some of Its Most Valuable Users | By Peter Kafka<\/h1>\n

\"loser
\nIf you’re still seeing ads in twitter apparently you’re a loser!<\/p>\n

\nTwitter makes its money by showing ads to its users.<\/p>\n

But not all of its users: For the past few months, the social media company has stopped displaying ads, or has dramatically reduced the number of ads it displays, to a small group of some of its most prominent and active users.<\/p>\n

For those people, Twitter is an ad-free, or nearly ad-free, experience.<\/p>\n

Sources say Twitter made the move in an attempt to get some of its VIP users to stay engaged with the service. That seems a little counterintuitive for a company that appears to be focused on getting new users, not pleasing its hardcore base. But CEO Jack Dorsey seems to endorse the notion: Twitter started playing around with the idea in September, when Dorsey was interim boss, and has kept at it since he took the title for good.<\/p>\n

Twitter sources say the company doesn\u2019t select the no-ad or low-ad group purely by star power, but by a variety of criteria, including the volume and reach of the tweets they generate.<\/p>\n

Read More…<\/a><\/em>\n<\/p><\/blockquote>\n

Source: Twitter Has Stopped Showing Ads to Some of Its Most Valuable Users | <re\/code> By Peter Kafka<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Twitter Has Stopped Showing Ads to Some of Its Most Valuable Users | By Peter Kafka If you’re still seeing ads in twitter apparently you’re a loser! Twitter makes its money by showing ads to its users. But not all of its users: For the past few months, the social media company has stopped displaying […]<\/p>\n","protected":false},"author":1,"featured_media":392,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-393","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media"],"_links":{"self":[{"href":"https:\/\/dshsolutions.com\/wordpress\/wp-json\/wp\/v2\/posts\/393","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dshsolutions.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dshsolutions.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dshsolutions.com\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dshsolutions.com\/wordpress\/wp-json\/wp\/v2\/comments?post=393"}],"version-history":[{"count":0,"href":"https:\/\/dshsolutions.com\/wordpress\/wp-json\/wp\/v2\/posts\/393\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dshsolutions.com\/wordpress\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/dshsolutions.com\/wordpress\/wp-json\/wp\/v2\/media?parent=393"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dshsolutions.com\/wordpress\/wp-json\/wp\/v2\/categories?post=393"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dshsolutions.com\/wordpress\/wp-json\/wp\/v2\/tags?post=393"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}